Customer Experience

27 December 2016
Harvard Business Review, what a pity: a horrible online customer experience for such great contents

Feedback for Harvard Business Review: please improve your online customer experience

I still can’t believe how complex, frustrating and time consuming has been my digital purchase experience with Harvard Business Review. Here my feedback and some recommendations to improve […]
12 May 2014
Visiting Zappos while it "delivers happiness"

Visiting Zappos while it delivers happiness

I’m usually try before buying and that’s exactly what I did a couple of weeks ago when, during my road trip along California and Nevada, I […]
7 August 2013

It’s all about customer experience

Doesn’t matter how sophisticated is the product or the service that you sell to make it successfull, what really counts is the customer experience that we […]